Blog
A Primer on Digital Marketing Goals
A digital marketing plan that brings results is a necessity for any business, whether it’s based purely online or has a physical presence. After all, consumers don’t purchase products or services they don’t know about, which is a gap that digital marketing efforts aim...
Critical Steps That Define the Structure of a Digital Marketing Plan
Ask a marketer where they plan to spend their marketing budget and the chances are high that digital marketing avenues are going to feature in their plan. This is with good reason: as more people spend more time online, it’s prudent for a marketer to design a strategy...
How Fintech Has Impacted Wealth Management
For the longest time, wealth management services were considered the preserve of several institutions and companies that controlled a large share of the industry. By its very nature, wealth management is perceived as an avenue that serves wealthy and affluent clients....
Jeep Off-Roading Tips and Tricks
For many adventurous driving enthusiasts, finding a good trail, landmark or natural path to get excited about is not too much hassle. Indeed, in countries such as the United States, a lot of these are easily accessible via roadway. However, to truly feel the thrill of...
Fintech’s Role in The Future of Real Estate
Fintech’s Role in The Future of Real Estate For various reasons, the real estate sector has not exactly been a trailblazer or quick adopter when it comes to innovation. However, similar to many other industries where regulation and conventional culture can slow down...
2023’s Digital Marketing Trends
Business owners and entrepreneurs looking to grow their ventures in 2023 are working in tough economic conditions. The competition for customers is always fierce, and in rough times, it’s businesses that implement smart digital marketing that gain audiences’...
The UK’s Plans to Become a Global Fintech Hub
As technology entrepreneurs and venture capitalists in many parts of the world can attest, the combination of finance and technology (fintech) can be a catalyst for business success. The UK, long heralded as one of the world’s foremost financial centres, looks to...
Finding a Good Real Estate Deal
Securing a good real estate deal in an environment where many investors vie for the same inventory can be difficult. In such a situation, getting win-win agreements with sellers requires extra effort and a more thoughtful approach to property investing. As Razi...
Real Estate Prospecting Through Technology
It is no secret that technology has changed the look and feel of business in many industries, real estate included. In the 1970s and ‘80s, agents would rely on physical picture listings to provide information on available properties and were the go-to industry...
Is Another Fintech Revolution on The Horizon?
The silver lining during times of uncertainty and crisis is that they provide opportunities for new ideas, concepts and innovations to take root. For example, the 2008-09 global financial crisis paved the way for fintech (financial technology) start-ups to innovate...